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This educational toolkit provides fact-based information in a lighthearted and engaging way – with fairy tales! – to help you inspire individuals to reach the recommended 48 grams or more of whole grains per day. Through story-telling, we’ll show that there are many delicious and convenient ways to enjoy foods made with whole grains as part of a balanced diet.

PROGRAM AT A GLANCE

Explains why NABISCO is rewriting classic fairy tales to bring the whole grains story to life.

KEY MESSAGES

Provides talking points on the importance of whole grains, consumer obstacles, and solutions.

PRODUCT GUIDE

Presents the variety of delicious and convenient NABISCO products made with whole grains that can be enjoyed at home or on-the-go, as part of a balanced diet.

DEMO INSPIRATIONS

Inspires fun, creative demonstrations and learning activities about how to find and use whole grain foods.

RECIPES

Provides delicious and easy recipes to help consumers enjoy whole grains at meal time or snack time as part of their eating routine.

EDITORIAL CALENDAR

Provides monthly themes and tweets you can use to keep your whole grain messages fresh and relevant throughout the year.

7-DAY GUIDE

Shows how NABISCO products can help consumers reach 48 grams or more of whole grains…throughout the day and throughout the week.

SHOPPING LIST

Helps shoppers choose foods from the five food groups for a balanced diet. Remember to make at least half of all grains, whole grains.

VIDEO

Brings NABISCO products and the whole grains story to life in an engaging and educational way through fairy tales. See Video

WHOLE GRAINS PRIMER

Provides whole grain facts that you can use to guide science-based discussions on whole grains.