Today’s dietary supplement market continues to grow and it’s vital for retail dietitians to have the tools they need to help consumers navigate the supplement aisle and identify the best products to meet their needs. Every consumer is unique and we know that the majority of Americans who are taking dietary supplements, are taking these products for different reasons. In addition to helping to fill nutrient gaps, some top reasons consumers are taking supplements are for energy, immune health, healthy aging and to promote better health and wellness.
The Council for Responsible Nutrition (CRN) has compiled a series of materials below, offering tips, facts, and background relevant to dietary supplements to help you better serve your dietary supplement consumer. CRN, founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Learn more about CRN at: www.crnusa.org.